Margaret Calvert - 20mph
£300.00

Product description from their website:

Margaret Calvert’s 20mph is a reimagined road sign crafted from retroreflective material, the very same material she designed for UK roadways in the 1960s, and created specifically for her 2023 solo exhibition Roadworks at Liminal Gallery. This work takes the familiar 20mph sign and amplifies it with bold colour, showcasing Calvert’s signature playful approach to design. Inspired by a large-scale 30mph sign she created for her retrospective at the Design Museum in 2020, 20mph retains the sign’s original scale, adding a layer of provenance and further emphasising the designer's understanding of public signage.

About the Artist
Margaret Calvert OBE RDI (b. 1936) is a British graphic designer and typographer best known for co-designing the UK’s road signage system in the 1960s with Jock Kinneir, as well as creating the Transport, Rail Alphabet, and Calvert typefaces. Her work has shaped public design across Britain, with the Transport typeface later adapted into New Transport for the GOV.UK website. She taught at the Royal College of Art for nearly 40 years, leading the graphics department from 1987 to 1991, and was honoured with awards including the D&AD President’s Award (2015) and an OBE (2016) for services to typography and road safety. A major retrospective, Margaret Calvert: Woman at Work, was held at the Design Museum from 2020 to 2021.

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